

MailChimp for Memberships
MailChimp for Memberships is a WooCommerce plugin by SkyVerge that connects WooCommerce Memberships to your Mailchimp account. It keeps member plan and status data synced to a Mailchimp list, so you can build segments and send emails to the right members without exporting files by hand.
- Version
- 1.5.2
- Released
- Jun 11, 2026
- Developer
- WooCommerce
- Type
- WordPress plugin
- Requires
- WooCommerce
- Licence
- GPL
- Included in
- Every plan, or $7.19 a year on its own
- Topics
- Membership Plugins
What’s new in MailChimp for Memberships 1.5.2
- FixedAddress wc_enqueue_js() deprecation notices
- ChangedMisc - Tested up to WooCommerce 10.5.3
- ImprovedMisc - Update the SkyVerge Plugin Framework to v6.2.1
What it does
Running a membership store usually means your member data lives in WooCommerce while your email lists live in Mailchimp. Keeping the two in step often involves CSV exports, imports and manual cleanup, and lists drift out of date as members cancel, pause or change plans. This plugin removes that chore by sending membership information to Mailchimp automatically, so subscriber profiles reflect what is actually happening in your store.
Setup is short: you connect your Mailchimp API key and pick the list you want to use. The plugin then creates merge fields for each membership plan and for status, and updates them as statuses change between active, cancelled, paused and transferred. From there you can build Mailchimp segments around plan type or active status, such as a win-back email for cancelled members or a thank-you note for active ones. It requires WooCommerce and is built for stores using WooCommerce Memberships.
Best for
- WooCommerce stores selling memberships
- Membership sites that send email campaigns through Mailchimp
- Agencies managing member communications for WooCommerce clients
Features
Membership information is sent to your chosen Mailchimp list automatically, replacing manual CSV exports and imports and the errors that come with them.
The plugin creates and manages merge fields in Mailchimp for each of your WooCommerce membership plans, so plan data maps cleanly onto subscriber profiles.
Status changes such as active, cancelled, paused and transferred are synced to Mailchimp, keeping your segments in line with your store data.
Use synced fields like plan type and active status to build targeted Mailchimp segments and send content that matches each group of members.
For customers who hold more than one plan, the Is Active field reflects their overall membership activity rather than a single plan.
Enter your Mailchimp API key and select a target list, and the plugin takes care of creating merge fields and syncing member data.
MailChimp for Memberships older versions
- 1.5.1Oct 22, 20252 improvements, 1 change
- 1.5.0Jul 11, 20231 new, 1 improvement
- 1.4.1Apr 18, 20231 improvement, 2 fixes
Members and buyers of this product can download older versions.
Questions about MailChimp for Memberships
What membership data gets sent to Mailchimp?
The plugin syncs membership plan details and membership status to your selected Mailchimp list. It creates merge fields for each plan and tracks statuses including active, cancelled, paused and transferred, so each subscriber profile shows where that member stands.
Can I email only my cancelled members?
Yes. Because membership status is stored in Mailchimp merge fields, you can create a segment of cancelled members and send them a win-back campaign. The same approach works for active members, paused members or members of a specific plan.
How does it handle a customer with several memberships?
Customers with multiple plans are handled so that the Is Active field reflects their overall membership activity. That keeps a member who cancelled one plan but still holds another from being treated as fully inactive.
Does it work without WooCommerce?
No. It requires WooCommerce and is designed for stores using WooCommerce Memberships, since that is where the plan and status data it syncs comes from. You also need a Mailchimp account and API key.
Is MailChimp for Memberships free?
The code of MailChimp for Memberships is licensed under the GPL, so anyone may use, change and share it. GPL Feast is a paid service: a plan or a single purchase gives you the download and automatic updates. The developer's own support, licence key and online services are not included.
Which version of MailChimp for Memberships is this?
Version 1.5.2, released Jun 11, 2026. New versions appear here when the developer publishes them, and members get them as automatic updates.
How do I update MailChimp for Memberships?
Install the free GPL Feast Updater on your site and connect it with your API key. It installs new versions of MailChimp for Memberships automatically and keeps a backup, so you can roll back.
What does MailChimp for Memberships need?
MailChimp for Memberships needs WooCommerce installed and active.
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