Plugin
Updated
Tag Pilot PRO - Google Tag Manager Integration for WooCommerce
Tag Pilot PRO - Google Tag Manager Integration for WooCommerce is a plugin by WooCommerce that connects your store's eCommerce events to Google Tag Manager. It pushes shopping activity into the GTM data layer so you can manage analytics, ad and remarketing tags from one place without writing code.
- Version
- 1.18.0
- Released
- Mar 18, 2026
- Developer
- WooCommerce
- Type
- WordPress plugin
- Requires
- WooCommerce
- Licence
- GPL
- Included in
- Every plan, or $7.99 a year on its own
What’s new in Tag Pilot PRO - Google Tag Manager Integration for WooCommerce 1.18.0
Version 1.18.0 · Mar 18, 2026
Latest
- NewFilter gtm_ecommerce_woo_split_item_list_max_items to configure max items per view_item_list chunk (default 25)
- ImprovedTested against the latest versions of WordPress and WooCommerce
What it does
Tracking a WooCommerce store often means stacking several separate extensions, one for analytics, another for ads and another for a pixel. Each one sends its own data, and keeping them consistent gets messy fast. This plugin replaces that patchwork with a single source. It captures sales funnel events such as add to cart, begin checkout and purchase, then sends them to the Google Tag Manager data layer in one consistent format while avoiding duplicate transmissions.
Once the events are in GTM, you decide where they go. Ready-made presets cover Google Analytics, Facebook Pixel and Google Ads, and you can add your own triggers, tags and variables for anything else. The event data follows the Google Analytics 4 eCommerce format, and Google Consent Mode support lets you respect user consent before data is collected. It requires WooCommerce and works alongside quick-view, multilingual and wishlist plugins.
Best for
- WooCommerce shop owners who track sales in Google Analytics 4
- Marketers running Google Ads and Facebook Pixel campaigns
- Agencies managing tracking for several WooCommerce stores
Features
Sales funnel event tracking
Captures WooCommerce events across the buying journey, including add to cart, begin checkout and purchase, for conversion tracking and reporting.
GA4 eCommerce compatibility
Sends event data in the format Google Analytics 4 expects for its eCommerce reports, so customer behavior and purchase paths show up correctly.
Packaged GTM presets
Includes pre-configured Google Tag Manager presets for Google Analytics, Facebook Pixel and Google Ads, cutting down the manual setup for these common tools.
Unified data layer
Pushes consistent event data to one GTM data layer that multiple ad, personalization and analytics platforms can read, while preventing duplicate data from being sent.
Google Consent Mode support
Works with Google Consent Mode to manage user consent before data collection, which helps stores meet privacy requirements in regions with strict rules.
Works with store extensions
Keeps tracking reliable on stores that use quick-view, multilingual or wishlist plugins alongside popular WooCommerce themes.
Custom GTM configuration
Lets you add your own triggers, tags and variables inside Google Tag Manager to fit tracking needs the presets do not cover.
Item list splitting control
A developer filter sets how many items go into each view_item_list chunk, with a default of 25, which helps with large product listings.
Tag Pilot PRO - Google Tag Manager Integration for WooCommerce older versions
- 1.17.1Jan 11 new
- 1.17.0Dec 22, 20251 new
- 1.16.1Dec 3, 20251 improvement
- 1.16.0Nov 27, 2025
- 1.15.0Oct 28, 2025
- 1.14.0Sep 9, 2025
- 1.13.13Sep 2, 2025
- 1.13.12Aug 29, 2025
- 1.13.11Jul 17, 2025
- 1.13.10Jun 13, 2025
Members and buyers of this product can download older versions.
38 older versions in all. If you need one that is not listed, ask support.
Questions about Tag Pilot PRO - Google Tag Manager Integration for WooCommerce
Do I need coding skills to set up tracking?
No coding is needed for the main setup. The plugin sends store events to Google Tag Manager automatically, and the included presets for Google Analytics, Facebook Pixel and Google Ads handle the common tools. Custom triggers and tags in GTM are optional.
Which WooCommerce events does it track?
It covers the sales funnel, including add to cart, begin checkout and purchase, along with other eCommerce events. These are pushed into the Google Tag Manager data layer in a format compatible with Google Analytics 4 eCommerce reporting.
Can it help with privacy and consent rules?
Yes. Tag Pilot PRO supports Google Consent Mode, which manages user consent before data is collected. This is useful for stores selling in regions with strict privacy laws that require consent before tracking.
Will it work with my other store plugins?
It is built to work with popular WooCommerce themes and extensions, including quick-view, multilingual and wishlist plugins, so tracking stays reliable on stores with more complex setups. WooCommerce itself is required.
Is Tag Pilot PRO - Google Tag Manager Integration for WooCommerce free?
The code of Tag Pilot PRO - Google Tag Manager Integration for WooCommerce is licensed under the GPL, so anyone may use, change and share it. GPL Feast is a paid service: a plan or a single purchase gives you the download and automatic updates. The developer's own support, licence key and online services are not included.
Which version of Tag Pilot PRO - Google Tag Manager Integration for WooCommerce is this?
Version 1.18.0, released Mar 18, 2026. New versions appear here when the developer publishes them, and members get them as automatic updates.
How do I update Tag Pilot PRO - Google Tag Manager Integration for WooCommerce?
Install the free GPL Feast Updater on your site and connect it with your API key. It installs new versions of Tag Pilot PRO - Google Tag Manager Integration for WooCommerce automatically and keeps a backup, so you can roll back.
What does Tag Pilot PRO - Google Tag Manager Integration for WooCommerce need?
Tag Pilot PRO - Google Tag Manager Integration for WooCommerce needs WooCommerce installed and active.
More from WooCommerce
Tag Pilot PRO - Google Tag Manager Integration for WooCommercev1.18.0 · From $14/month or $7.99/yr
See plans