Theme
Updated
Shoptimizer
Shoptimizer is a WordPress theme built specifically for WooCommerce stores. It focuses on the parts of a shop that shape the buying process, such as product pages, the cart and checkout, with layout choices meant to keep shoppers on track.
- Version
- 2.9.9
- Released
- Sep 17, 2026
- Type
- WordPress theme
- Requires
- WooCommerce
- Licence
- GPL
- Included in
- Every plan, or $4.79 on its own
What’s new in Shoptimizer 2.9.9
Version 2.9.9 · Sep 17, 2026
Latest
- ImprovedQuantity input in mini cart and cart now renders at 16px on mobile Safari, preventing zooming.
What it does
Many general-purpose themes treat a shop as an add-on, which leaves store owners patching together checkout tweaks and product page fixes. This theme is designed around WooCommerce from the start. It removes the header and footer during checkout so customers see only what they need, keeps product details visible while shoppers scroll, and places information like shipping costs right below the buy button. It also generates critical CSS automatically so content above the fold renders first.
The theme requires WooCommerce and works alongside WooCommerce extensions, so you can add store functionality as your needs grow. It suits shops of different sizes, from a small boutique to a larger catalog. Some features target specific selling situations: a call me back option lets customers request a phone call, which helps with high-value or complex products, and trust badges can be placed through the cart and checkout stages to reassure buyers before they pay.
Best for
- WooCommerce store owners wanting a shop-focused theme
- Stores selling high-value or complex products
- Agencies building WooCommerce sites for clients
Features
Distraction-free checkout
Removes the header and footer on the checkout page so customers can focus on entering their details and completing the order without extra links pulling them away.
Sticky product details
Keeps the product title, price, thumbnail and add-to-cart button visible as shoppers scroll, which is handy for products with long descriptions.
Automatic critical CSS
Generates critical CSS automatically so the content above the fold renders first when a visitor lands on a page.
Call me back option
Lets customers request a callback from your team, a useful touch for high-value or complex products where buyers want to talk before purchasing.
Trust badges in cart and checkout
Adds trust signals throughout the cart and checkout stages so buyers see reassurance at the points where they decide whether to pay.
Info placed below the buy button
Shows details such as shipping costs directly under the buy button, answering common shopper questions right where they make the purchase decision.
Works with WooCommerce extensions
Built for compatibility with WooCommerce extensions, so you can add features like new payment, shipping or product options as your store expands.
Mobile-friendly cart inputs
Quantity fields in the mini cart and cart render at a size that prevents unwanted zooming on mobile Safari, keeping the cart easy to use on phones.
Shoptimizer older versions
- 2.9.8Sep 31 new, 1 improvement, 3 fixes
- 2.9.7Aug 261 new, 2 improvements, 6 fixes
- 2.9.6Aug 195 new, 4 improvements, 11 fixes, 2 security fixes, 1 change
- 2.9.5Apr 22
- 2.9.4Apr 16
- 2.9.3Apr 15
- 2.9.2Apr 2
- 2.9.1Nov 5, 2025
- 2.9.0Sep 19, 2025
- 2.8.13Jul 1, 2025
Members and buyers of this product can download older versions.
33 older versions in all. If you need one that is not listed, ask support.
Questions about Shoptimizer
Do I need WooCommerce to use this theme?
Yes. Shoptimizer is built specifically for WooCommerce and requires it. The theme's checkout, cart and product page features all depend on WooCommerce handling your products and orders.
How does the distraction-free checkout work?
During checkout, the theme hides the site header and footer. Customers see only the checkout form and order details, which keeps their attention on finishing the purchase instead of clicking away to other pages.
Can customers ask to be contacted before they buy?
Yes. The theme includes a call me back feature that lets customers request a callback. It is aimed at shops selling high-value or complex products, where buyers often want a personal conversation first.
Will it work with my existing WooCommerce extensions?
The theme is designed for compatibility with WooCommerce extensions, so you can keep adding store functionality. As with any theme, it is sensible to test the specific extensions you rely on after switching.
Is Shoptimizer free?
The code of Shoptimizer is licensed under the GPL, so anyone may use, change and share it. GPL Feast is a paid service: a plan or a single purchase gives you the download and automatic updates. The developer's own support, licence key and online services are not included.
Which version of Shoptimizer is this?
Version 2.9.9, released Sep 17, 2026. New versions appear here when the developer publishes them, and members get them as automatic updates.
How do I update Shoptimizer?
Install the free GPL Feast Updater on your site and connect it with your API key. It installs new versions of Shoptimizer automatically and keeps a backup, so you can roll back.
What does Shoptimizer need?
Shoptimizer needs WooCommerce installed and active.
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