

Reports and Retargeting
Reports and Retargeting is a WordPress plugin by The Newsletter Team that works with the Newsletter plugin. It gives you reports on how your newsletters perform, covering opens, clicks and subscriber interactions. It also lets you follow up with subscribers who showed interest but did not act.
- Version
- 4.7.9
- Released
- Oct 9, 2026
- Developer
- Newsletter
- Type
- WordPress plugin
- Licence
- GPL
- Included in
- Every plan, or $0.79 a year on its own
What’s new in Reports and Retargeting 4.7.9
- FixedFixed the missing table rpefix on a couple of queries
What it does
Sending a newsletter is only half the job. You also need to know who opened it, who clicked and who ignored it. This add-on brings that information into your WordPress dashboard so you can see how each campaign did. With those numbers in front of you, it becomes easier to judge which subjects, layouts and content get a response and which ones fall flat with your list.
The retargeting side builds on those reports. Subscribers can be sorted into targeted lists, and people who did not respond can receive a dedicated follow-up campaign. That helps keep your list healthy and gives inactive readers another chance to engage. It suits site owners who already send newsletters from WordPress and want clearer feedback on results along with a simple way to reach the people who went quiet.
Best for
- WordPress sites sending newsletters with the Newsletter plugin
- Bloggers who want to know which emails get read
- Marketers re-engaging inactive subscribers on their list
Features
See how many subscribers opened each newsletter and which links they clicked, so you can judge how a campaign performed.
Review how users interacted with your emails over time to spot patterns and adjust future campaigns based on what you learn.
Send dedicated campaigns to subscribers who received a newsletter but did not act on it, giving them another reason to engage.
Automatically sort subscribers into targeted lists based on their behavior, which makes follow-up messages more relevant to each group.
Use retargeting and segmentation together to re-engage inactive subscribers and keep your mailing list in better shape over time.
Works as part of the Newsletter plugin, adding reporting and retargeting to the campaigns you already create and send from WordPress.
Reports and Retargeting older versions
- 4.7.7Sep 261 improvement
- 4.7.6Sep 81 improvement
- 4.7.5Jul 161 fix
- 4.7.4Jul 7
- 4.7.3Jun 10
- 4.7.2Feb 22
- 4.7.1Dec 10, 2025
- 4.7.0Aug 24, 2025
- 4.6.9Jun 11, 2025
- 4.6.8May 8, 2025
Members and buyers of this product can download older versions.
28 older versions in all. If you need one that is not listed, ask support.
Questions about Reports and Retargeting
What kind of data do the reports show?
The reports cover opens, clicks and user interactions with your newsletters. You can use this information to see how each campaign performed and to decide what to change in future sends.
How does the retargeting work?
Subscribers are sorted into targeted lists, and those who did not respond to a newsletter can be sent a dedicated campaign. This gives inactive or unresponsive readers another chance to engage with your content.
Do I need the Newsletter plugin to use this?
Yes. Reports and Retargeting is an add-on for the Newsletter plugin by The Newsletter Team, so it adds reporting and retargeting to the newsletters you create and send with that plugin.
Is Reports and Retargeting free?
The code of Reports and Retargeting is licensed under the GPL, so anyone may use, change and share it. GPL Feast is a paid service: a plan or a single purchase gives you the download and automatic updates. The developer's own support, licence key and online services are not included.
Which version of Reports and Retargeting is this?
Version 4.7.9, released Oct 9, 2026. New versions appear here when the developer publishes them, and members get them as automatic updates.
How do I update Reports and Retargeting?
Install the free GPL Feast Updater on your site and connect it with your API key. It installs new versions of Reports and Retargeting automatically and keeps a backup, so you can roll back.
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