Plugin
Updated
GA Google Analytics Pro
GA Google Analytics Pro by Jeff Starr is a WordPress plugin that adds Google Analytics tracking to your site. You enter your tracking ID, choose your options, and the plugin places the code for you, with privacy and tracking controls built into the settings.
- Version
- 2.7.3
- Released
- Nov 28, 2025
- Developer
- Jeff Starr
- Type
- WordPress plugin
- Licence
- GPL
- Included in
- Every plan, or $3.99 on its own
What’s new in GA Google Analytics Pro 2.7.3
Version 2.7.3 · Nov 28, 2025
Latest
- ImprovedRestores load_i18n()
- ImprovedUpdates Help tab information
- ImprovedUpdates plugin settings page
- ImprovedImproves readme.txt documentation
- NewGenerates new language template
- ImprovedTests on WordPress 6.9 (beta)
What it does
Adding Google Analytics by hand usually means pasting scripts into theme files and hoping nothing breaks during a theme change. This plugin moves that job into a settings page. You add your tracking ID, pick a tracking method (Google Analytics 4, Global Site Tag, Universal Analytics or Legacy), and check a live preview of the code before it goes out. No coding is needed, and inline documentation explains each option as you go.
Beyond basic setup, the plugin gives you finer control over what gets tracked and how. You can exclude logged-in users, admin roles, certain post types or search results, add several tracking codes at once, and insert custom JavaScript on specific posts, pages or site-wide. A configurable opt-out box, IP anonymization and Force SSL help sites that need to respect visitor consent under rules such as GDPR.
Best for
- Site owners adding Google Analytics without editing code
- Agencies managing several analytics accounts on one site
- Sites that need visitor opt-out and IP anonymization
Features
Simple tracking ID setup
Connect your site to Google Analytics by entering your tracking ID in the plugin settings, with no code editing or theme file changes required.
Multiple tracking methods
Choose between Google Analytics 4, Global Site Tag, Universal Analytics and Legacy tracking to match the setup your account uses.
Visitor opt-out box
Show a configurable opt-out box automatically or place it with a shortcode, so visitors can decline tracking and your site can respect consent.
Custom trackers and code
Add multiple tracking codes and custom JavaScript on specific posts, pages or across the whole site, useful when combining different analytics accounts.
Live code preview
See a preview of your Google Analytics tracking code inside the plugin before publishing, so you can confirm the output is correct.
Tracking exclusion controls
Turn tracking on or off for logged-in users, admin roles, specific post types, search results and more to keep your data focused.
Privacy and advertising options
Enable IP anonymization and Force SSL for privacy and secure transmission, plus Display Advertising and Enhanced Link Attribution for campaign tracking.
Inline documentation
Step-by-step documentation and tutorials sit directly in the plugin interface, so you can learn each setting without leaving the dashboard.
GA Google Analytics Pro older versions
- 2.7.2Jun 3, 2025
- 2.7.1Nov 6, 2024
- 2.7Sep 13, 2024
- 2.6.1Jul 15, 2024
- 2.5.1Oct 12, 2023
Members and buyers of this product can download older versions.
Questions about GA Google Analytics Pro
Does it work with Google Analytics 4?
Yes. The plugin supports Google Analytics 4 along with Global Site Tag, Universal Analytics and Legacy tracking, so you can select the method that matches your Google Analytics property.
Can I stop my own visits from being tracked?
Yes. You can disable tracking for logged-in users and for admin roles, and you can also exclude specific post types and search results, which keeps your own activity out of your reports.
Can visitors opt out of tracking?
The plugin includes a configurable opt-out box that can appear automatically or be placed with a shortcode. Combined with IP anonymization, this helps sites that need to respect visitor consent under privacy rules such as GDPR.
Can I run more than one tracking code?
Yes. You can add multiple tracker objects and custom JavaScript, either site-wide or on chosen posts and pages, which suits agencies or anyone combining different analytics accounts.
Is GA Google Analytics Pro free?
The code of GA Google Analytics Pro is licensed under the GPL, so anyone may use, change and share it. GPL Feast is a paid service: a plan or a single purchase gives you the download and automatic updates. The developer's own support, licence key and online services are not included.
Which version of GA Google Analytics Pro is this?
Version 2.7.3, released Nov 28, 2025. New versions appear here when the developer publishes them, and members get them as automatic updates.
How do I update GA Google Analytics Pro?
Install the free GPL Feast Updater on your site and connect it with your API key. It installs new versions of GA Google Analytics Pro automatically and keeps a backup, so you can roll back.
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