

Media Tools Addon
Media Tools Addon by Very Good Plugins is an extension for WP Fusion that connects your site's videos and other media to your CRM. It tracks how logged-in users watch your content, restricts media to authenticated users and applies tags or CRM actions based on viewing behavior.
- Version
- 1.5.1
- Released
- Dec 27, 2024
- Developer
- WP Fusion
- Type
- WordPress plugin
- Requires
- WooCommerce
- Licence
- GPL
- Included in
- Every plan, or $3.99 a year on its own
What’s new in Media Tools Addon 1.5.1
- ImprovedYouTube players added to a page via <iframe> HTML will now automatically add the enablejsapi=1 parameter to the URL
- ImprovedUpdated for latest versions of Gutenberg, YouTube player APIs, and Presto Player
- ImprovedUpdated React tags select UI to show a loading indicator while tags are being fetched
- FixedPHP warning Undefined array key "providerNameSlug" when using unsupported video providers
- FixedReact admin warning Each child in a list should have a unique "key" prop
What it does
If you publish training videos, marketing content or gated lessons, it helps to know who actually watched them and how far they got. This addon records video engagement such as plays, watch time and completion status, then passes that activity to your CRM through WP Fusion. Instead of copying viewer data by hand, you can let each interaction update the contact record and use it to segment your audience.
Setup happens in the WordPress dashboard, where you define the conditions and tags that matter to you. A contact can be tagged when they finish a video or stop partway, and those tags can start follow-up emails or other automations in your CRM. You can also require users to log in before viewing media. It works with YouTube players, including ones embedded through iframe HTML, with Gutenberg and with Presto Player, and it lists WooCommerce as a requirement.
Best for
- Course creators tracking lesson video completion
- Marketers nurturing leads based on video viewing
- Sites offering gated video content to logged-in users
Features
Records how users interact with your videos, including play rates, watch times and completion status, so you can see how each piece of content is used.
Sends viewing activity to your CRM through WP Fusion, applying tags to contacts automatically so their records reflect what they have watched.
Restricts videos and other media to authenticated users, letting you offer specific content only to the audience segments you choose.
Triggers emails, tags or other CRM actions based on whether a user watched a video fully or partially, supporting targeted marketing or training workflows.
Lets you set the specific conditions and tags used for automation, giving you detailed control over how viewers are segmented in your CRM.
YouTube players added to a page through iframe HTML automatically get the enablejsapi=1 parameter so their playback can be tracked.
Works with Presto Player and the Gutenberg block editor, so you can track and gate videos placed with those tools.
Media Tools Addon older versions
- 1.5.0Oct 4, 20242 new, 1 improvement, 1 fix
- 1.2.5Jun 18, 20231 new
- 1.2.3Apr 18, 20231 new
Members and buyers of this product can download older versions.
Questions about Media Tools Addon
Do I need WP Fusion to use this addon?
Yes. Media Tools Addon is an extension for WP Fusion, which handles the connection between WordPress and your CRM. The addon adds media tracking, gating and automation on top of that connection. It also lists WooCommerce as a required plugin.
Which video players can it track?
It works with YouTube players, including YouTube videos embedded with iframe HTML, where it adds the enablejsapi=1 parameter automatically so tracking works. It also supports Presto Player and videos placed with the Gutenberg editor. Beyond video, it can manage and track additional media formats.
Can I tag users differently for partial and full views?
Yes. You can set up triggers based on how much of a video a user watched, such as finishing it or stopping partway. Each condition can apply its own tags or CRM actions, which then start follow-up emails or other automations.
Can I hide videos from visitors who are not logged in?
Yes. The addon can gate videos and other media behind user authentication, so only logged-in users can view them. This is useful for exclusive content meant for particular audience segments, such as trainees or paying customers.
Is Media Tools Addon free?
The code of Media Tools Addon is licensed under the GPL, so anyone may use, change and share it. GPL Feast is a paid service: a plan or a single purchase gives you the download and automatic updates. The developer's own support, licence key and online services are not included.
Which version of Media Tools Addon is this?
Version 1.5.1, released Dec 27, 2024. New versions appear here when the developer publishes them, and members get them as automatic updates.
How do I update Media Tools Addon?
Install the free GPL Feast Updater on your site and connect it with your API key. It installs new versions of Media Tools Addon automatically and keeps a backup, so you can roll back.
What does Media Tools Addon need?
Media Tools Addon needs WooCommerce installed and active.
More from WP Fusion






