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WPForms User Journey

by WPForms wpforms.com v1.8.1 Unlimited sites

This addon for the WPForms form builder, made by WPForms, records the path each visitor takes through your site before they submit a form. You can see the pages they viewed, the searches they ran and where they came from, right inside your WordPress dashboard.

Version
1.8.1
Released
Jul 23, 2026
Developer
WPForms
Type
WordPress plugin
Licence
GPL
Included in
Every plan, or $6.39 a year on its own

What’s new in WPForms User Journey 1.8.1

Version 1.8.1 · Jul 23, 2026 Latest
  • FixedThe referrer page title lookup was hardened to no longer send requests to internal or restricted network addresses.

What it does

A form entry tells you what someone typed, but it says little about how they got there. This addon fills that gap by logging each visitor's steps from their first page view to the moment they submit. You can check which pages they read, what they searched for on your site, the referral URL that brought them in and any UTM parameters attached to their visit. That context helps you see which content and campaigns lead people to get in touch.

Tracking starts on its own once the addon is running alongside WPForms, so there are no tracking codes to paste and no separate analytics tool to configure. The journey data appears with your form entries in the WordPress dashboard, where you already manage submissions. If you also use the WPForms Geolocation addon, you can add visitor location to the picture. It suits marketers, agencies and site owners who want clearer answers about where their leads come from.

Best for

  • Marketers tracking which campaigns produce form leads
  • Agencies reporting on lead sources for client sites
  • Business sites using WPForms for contact or quote forms

Features

Step-by-step visitor timeline

Each form entry includes a breakdown of the pages a visitor viewed, the searches they made and the actions they took before submitting.

Automatic data collection

Journey data is captured without custom tracking code or extra configuration, so you can start reviewing visitor paths without writing any code.

UTM parameter capture

The addon records UTM parameters from incoming links, so you can tell which marketing campaigns brought in each form submission.

Referral URL tracking

See the referring URL that sent each visitor to your site, which helps you understand which outside sources lead to form entries.

On-site search terms

Search queries visitors run on your site are logged as part of their journey, giving you a sense of what they were looking for.

Location data with Geolocation

When paired with the WPForms Geolocation addon, you can view visitor location details alongside their journey to tailor regional messaging.

Built into the WPForms dashboard

Journey information sits with your entries in WordPress, so you review it in the same place you already manage form submissions.

WPForms User Journey older versions

  • 1.8.0May 261 new
  • 1.7.0Apr 31 new, 1 improvement
  • 1.6.0Jan 101 fix
  • 1.5.0Oct 22, 2025
  • 1.4.0Dec 3, 2024
  • 1.3.0Aug 8, 2024
  • 1.2.0Nov 14, 2023
  • 1.1.0Aug 23, 2023
  • 1.0.6Apr 18, 2023

Members and buyers of this product can download older versions.

Questions about WPForms User Journey

Do I need WPForms to use this?

Yes. This is an addon for the WPForms form builder, so it works with forms you build in WPForms and adds journey details to the entries those forms collect.

Will I have to add tracking code or set up Google Analytics?

No. The addon collects journey data automatically, without custom tracking codes or a third-party analytics tool. The information is shown inside your WordPress dashboard with your form entries.

What details does it record about each visitor?

It records the pages a visitor viewed, searches they made on your site, the referral URL that brought them in and any UTM parameters from campaign links. Location data is available if you also use the Geolocation addon.

Can it show where visitors are located?

Yes, when combined with the WPForms Geolocation addon. Together they add visitor location information to the journey, which can help you adjust offers and messaging for different regions.

Is WPForms User Journey free?

The code of WPForms User Journey is licensed under the GPL, so anyone may use, change and share it. GPL Feast is a paid service: a plan or a single purchase gives you the download and automatic updates. The developer's own support, licence key and online services are not included.

Which version of WPForms User Journey is this?

Version 1.8.1, released Jul 23, 2026. New versions appear here when the developer publishes them, and members get them as automatic updates.

How do I update WPForms User Journey?

Install the free GPL Feast Updater on your site and connect it with your API key. It installs new versions of WPForms User Journey automatically and keeps a backup, so you can roll back.

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