Plugin
Updated
Google Analytics for Appointment Booking
This is a WordPress plugin by MotoPress that connects the MotoPress Appointment Booking plugin to Google Analytics 4. It sends ecommerce events from your booking flow to GA4 automatically, so you can follow customers from viewing a service through checkout to a completed or refunded booking.
- Version
- 1.0.3
- Released
- Jul 30, 2025
- Developer
- Appointment Booking
- Type
- WordPress plugin
- Licence
- GPL
- Included in
- Every plan, or $4.79 a year on its own
What’s new in Google Analytics for Appointment Booking 1.0.3
Version 1.0.3 · Jul 30, 2025
Latest
- ImprovedImproved compatibility with WordPress 6.8, addressing the _load_textdomain_just_in_time notice.
What it does
If you take appointments online, you probably want to know which services people look at, which ones they book and where they drop off. Standard analytics setups often miss these steps unless someone writes custom tracking code. This extension fills that gap for sites running the MotoPress Appointment Booking plugin by passing booking interactions to GA4 as ecommerce events, without manual setup or coding on your part.
Once connected, events such as service views, cart additions and removals, checkout starts, completed bookings and refunds appear in Google Analytics 4. Each event is tagged with the service name and category, and purchases and refunds line up with the booking statuses in Appointment Booking. You can then use GA4 reports to compare service revenue, measure booking conversion rates, review cart abandonment and check live events in the Realtime and DebugView reports.
Best for
- Salons, clinics and studios using MotoPress Appointment Booking
- Service businesses that want booking data in GA4
- Agencies reporting on clients' appointment booking sites
Features
Automatic ecommerce event tracking
Sends service views, cart additions and removals, checkout initiations and successful appointments to Google Analytics 4 without manual data entry.
Revenue and conversion reporting
Use GA4 to see how each service contributes to revenue, spot booking trends and measure how often visitors complete a booking.
Cart abandonment and refund data
Track customer behavior across your booking widget, including abandoned carts and refunds, to inform your marketing decisions.
Simple Google tag setup
Add the Google Analytics tracking snippet to your site in a beginner-friendly way, even if you have never used Google Analytics before.
Realtime and DebugView checks
Watch live booking events and troubleshoot your tracking using the Realtime and DebugView reports inside GA4.
Service and category tagging
Every event carries the service name and category, so you can segment GA4 data and find which offerings perform well.
Status-matched purchases and refunds
Booking purchases and refunds in GA4 match the exact statuses recorded in the Appointment Booking plugin, keeping financial reports consistent.
Google Analytics for Appointment Booking older versions
- 1.0.1Nov 26, 20231 improvement
Members and buyers of this product can download older versions.
Questions about Google Analytics for Appointment Booking
Does this work without the MotoPress Appointment Booking plugin?
No. It is an extension built for the MotoPress Appointment Booking plugin and tracks events from that booking system. You need Appointment Booking running on your site for it to send any data to Google Analytics 4.
Which booking actions get tracked in GA4?
It sends service views, cart additions and removals, checkout initiations, successful appointments and refunds. Events are tagged with the service name and category, so you can break reports down by individual services or groups of services.
I have never used Google Analytics. Can I still set this up?
Yes. The plugin includes an easy way to add the Google Analytics tracking snippet to your website, and it is described as beginner friendly. No coding or complex manual configuration is needed to start sending booking events.
How can I confirm the tracking is working?
You can watch booking events arrive live in the GA4 Realtime report and use DebugView to troubleshoot. This lets you check that service views, checkouts and bookings are being recorded correctly.
Is Google Analytics for Appointment Booking free?
The code of Google Analytics for Appointment Booking is licensed under the GPL, so anyone may use, change and share it. GPL Feast is a paid service: a plan or a single purchase gives you the download and automatic updates. The developer's own support, licence key and online services are not included.
Which version of Google Analytics for Appointment Booking is this?
Version 1.0.3, released Jul 30, 2025. New versions appear here when the developer publishes them, and members get them as automatic updates.
How do I update Google Analytics for Appointment Booking?
Install the free GPL Feast Updater on your site and connect it with your API key. It installs new versions of Google Analytics for Appointment Booking automatically and keeps a backup, so you can roll back.
More from Appointment Booking
