

Insightly CRM
Ninja Forms Insightly CRM is a WordPress add-on by Stuart Sequeira that sends Ninja Forms submissions straight into your Insightly account. It creates records such as contacts, leads and organizations from your website forms, so customer data lands in your CRM without copying it over by hand.
- Version
- 3.2.2
- Released
- Mar 5, 2025
- Developer
- Ninja Forms
- Type
- WordPress plugin
- Requires
- Ninja Forms
- Licence
- GPL
- Included in
- Every plan, or $6.39 a year on its own
What’s new in Insightly CRM 3.2.2
- FixedEnsure translations loaded at correct time
What it does
If your site collects inquiries through Ninja Forms and your team works in Insightly, moving that data between the two usually means manual entry or custom development. This add-on, which requires Ninja Forms, closes that gap. You connect it to Insightly by pasting in your API key, then test the connection from inside WordPress to confirm everything works before your forms go live.
Once connected, each form submission can create records across several Insightly modules, including Contacts, Leads, Organizations, Opportunities, Projects and Tasks. You map any form field to any Insightly field, including custom fields. Projects, opportunities and tasks can be attached to newly created contacts or leads. The add-on also handles empty values and formats data to match Insightly's API requirements, which helps prevent rejected requests.
Best for
- Businesses that manage customers and leads in Insightly
- WordPress sites already using Ninja Forms for contact forms
- Agencies setting up lead capture for Insightly clients
Features
Link your site to Insightly by copying and pasting your Insightly API key, with no custom code needed to get the connection working.
Validate your API connection from within WordPress before going live, so you can confirm the integration works and catch setup errors early.
Create Contacts, Leads, Organizations, Opportunities, Projects and Tasks in Insightly from a single Ninja Forms submission.
Map any form field to any field in Insightly, giving you control over exactly which data gets collected and where it ends up.
Attach Projects, Opportunities and Tasks to newly created contacts or leads, so related work is connected to the right person in your CRM.
Works with Insightly custom field names and handles entity-specific data, so records with custom fields are filled in accurately.
Manages empty values and formats data to suit Insightly's API requirements, which helps keep requests from being rejected.
Insightly CRM older versions
- 3.2.1Apr 18, 20231 improvement, 1 fix
Members and buyers of this product can download older versions.
Questions about Insightly CRM
Which Insightly records can a form submission create?
A submission can create Contacts, Leads, Organizations, Opportunities, Projects and Tasks. You can also attach Projects, Opportunities and Tasks to the contact or lead created by the same submission, keeping related records linked together.
Do I need Ninja Forms to use this?
Yes. This is an add-on for Ninja Forms, so you need Ninja Forms active on your WordPress site. Your forms are built in Ninja Forms, and the add-on handles sending their submissions to Insightly.
Can I send data to my custom fields in Insightly?
Yes. Field mapping lets you match any form field to any Insightly field, and the add-on supports Insightly custom field names along with entity-specific data handling, so custom fields can be populated from your forms.
How do I know the connection to Insightly is working?
The add-on includes a testing tool that validates your API connection from inside WordPress. You can run it after entering your Insightly API key to confirm the integration before your forms start sending live data.
Is Insightly CRM free?
The code of Insightly CRM is licensed under the GPL, so anyone may use, change and share it. GPL Feast is a paid service: a plan or a single purchase gives you the download and automatic updates. The developer's own support, licence key and online services are not included.
Which version of Insightly CRM is this?
Version 3.2.2, released Mar 5, 2025. New versions appear here when the developer publishes them, and members get them as automatic updates.
How do I update Insightly CRM?
Install the free GPL Feast Updater on your site and connect it with your API key. It installs new versions of Insightly CRM automatically and keeps a backup, so you can roll back.
What does Insightly CRM need?
Insightly CRM needs Ninja Forms installed and active.
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